How do you launch a new driver for golfers around the world? Dave Neville knows. He’s our senior director of brand management for woods and wedges, and he’s on the PirateShip Show to tell us:
– His key takeaways from our National Sales Meeting this week
– How to pitch a new product
– The big bet he made (and won) against Amanda
**The PirateShip Show is a twice-weekly podcast series hosted by our SVP of Marketing, Harry Arnett, and CMP Correspondent, Amanda Balionis, and takes you inside the innovative world of the Callaway marketing team (AKA the Zoo Crew). You can expect special guests (i.e. Tour pros, members of the golf media) and/or a member of the Zoo Crew on each episode.
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