If you’ve been following golf social media this week (and come on, why wouldn’t you be?), you’ve probably seen the amazing new Chrome Soft Taco Bell Truvis Golf Balls that Wesley Bryan is playing at the Waste Management Phoenix Open.
He’s going to be using these golf balls on every shot this week, including on the famously rowdy Par 3 16th. So how did this golf ball come to be?
It starts with a simple fact: Wesley LOVES Taco Bell. In fact, he went their for his celebratory dinner last year after closing out his 1st PGA Tour win at Harbour Town. He’s been an ambassador for them pretty much ever since and we parlayed our great relationship with them (we had CEO Brian Nichols on Callaway Live last season) to come up with this fun activation. Look for it on TV this week and be on the lookout for social giveaways (like the one below) where you can win your own T Bell Truvis.
Taco Bell Truvis Giveaway! LIKE and TAG two friends you’d love to attend the @wmphoenixopen with for a chance to win a dozen of @wesleybryangolf’s Chrome Soft Taco Bell Truvis golf balls for all three of you 🙌🏼🌮⚽️ ————————— Sweepstakes ends Friday, 2/2 at 5:00pm PST. Winner will be chosen at random. Good luck!
Ollie’s Using A Sports Matter Ball And Hat
Ollie Schniederjans is switching it up and wearing a hat in Phoenix for a great cause. While playing the 16th this week, Ollie will wear custom Sports Matter headwear to promote DICK’S Sporting Goods Foundation initiative aimed at supporting youth sports. He plans to autograph and hand out a few dozen of the hats to kids after his round.
And to raise additional awareness for the charity, he’ll use a custom Callaway Chrome Soft Truvis Golf Ball — Sports Matter Special Edition. A version of the ball is sold exclusively at DICK’S Sporting Goods and Golf Galaxy with a $2 donation for every dozen sold going toward the Dick’s Sporting Goods Foundation, which supports the Sports Matter initiative.
“As soon as I heard about Sports Matter I was extremely interested in getting involved,” Ollie said. “I love the idea of helping other kids have the same opportunities I had growing up playing organized sports.
“Sports growing up for me — and my little brothers — were so important. The lessons learned through participation in youth sports had an enormous positive impact on our development, not just as athletes but as people.”