One thing to know about us is that we never take product success and positive consumer feedback for granted. Tens of thousands of hours are poured into creating equipment that makes the game more enjoyable for golfers all over the world. Innovating ain’t easy and that’s why we’re especially humbled when we find out our products were among those that performed the best for testers in Golf Digest’s 2019 Hot List.
Only five products out of 129 tested received 20 out of 20 stars in the entire Hot List and TWO of them belonged to Callaway. That’s right our new Epic Flash drivers, backed by our revolutionary Flash Face technology, and Apex Irons, our most premium forged distance irons, were both awarded flawless scores of 20 out of 20 stars (categories include performance, innovation, look/sound/feel, and demand).
Among the many accolades, we also received the most gold medals of any company, the most 5-star performance scores, and the most 5-star innovation scores.
Let’s start by looking at Epic Flash, a total ball speed machine that’s led by our groundbreaking Flash Face Technology. Our world-class R&D team developed Flash Face by using Artificial Intelligence and Machine Learning to create a radically different face architecture. Epic Flash has completely revolutionized ball speed in the driver category, and that’s why it’s (again) the only driver to earn 20 out of 20 stars in 2019!
Apex is the ultimate forged players distance iron, with premium craftsmanship, amazing sound and feel, innovative ball speed technology, and optimal ball flight and trajectory…all in a multi-piece construction. Apex 19 stands alone for its legendary performance, and it’s the only iron to earn a 20 out of 20 score this year.
Callaway earned gold medals and rave reviews from the Hot List panel across every category. Here are the biggest accolades from each of them.
Drivers: Epic Flash – 20 out of 20!
Fairway Woods: Epic Flash won gold, and earned 5-stars for performance. That’s probably because we engineered that same Flash Face Technology in our fairway woods.
Irons: Apex – 20 out of 20! Big Bertha also earned the highest score of any super game-improvement iron, and Rogue, Rogue X and X Forged 18 all earned golds again in their second year on the Hot List.
Putters: Odyssey is the #1 Putter in Golf, and Hot List awarded it with the most gold medals, most 5-star performance scores, and most 5-star innovation scores of any putter brand. Stroke Lab Putters led the way with the innovative new Stroke Lab shaft that helps to redistribute weight for a more consistent stroke. And Odyssey Toulon Stroke Lab and Odyssey EXO models with Stroke Lab won gold.